
Meet the iWorkers – Illa
Illa is an artisan based in Ghana who sells his goods both in-person in an artisan marketplace, and online....

How Small Merchants Use Social Media to Sell Online in Africa
Superplatforms & Small Merchants Series #2 Meet Agnes, Moses, & Anita Traditional, “informal” retailers dominate the commercial landscape in...

Beyond Marketing: Generating Trust to Sell Online
Small merchants need to create and maintain trust with customers to sell online, but they could use more help...

Superplatforms: Unlocking the Potential of Merchants, E-Commerce and Financial Services in Africa
FIBR explored the potential of superplatforms, the major tech platforms such as Facebook, WhatsApp and others and their impact...

Meet the Five Startups Shaping the Future of Inclusive Fintech in Emerging Markets
Through Innovations in e-Commerce, Blockchain, Mobile Money Integrations, and Agrifintech At Catalyst Fund, we have been working with a...

Njeri and the Superplatforms
The promise of e-commerce for small business owners in Africa Njeri is a 29-year-old single woman living in...